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How Can You Improve The Quality Of Your Products?


If you make products, then it’s in your best interests to make sure that they’re of the highest quality. If they’re not, then not only will you find out via online reviews, then so will everyone else.

You can fool people once, but you can’t fool them twice — as in, you’ll make a few sales even if your item is poorly designed and manufactured, but they won’t buy again, and there will be repercussions. But of course, it’s good and well wanting to improve the quality of your products, but how do you actually do it? We take a look at a few ways below.

Customer Feedback

If you’ve put effort into your products before you first launched, then they will already be of a certain standard by the time they hit the shelves. And thus, it’s unlikely that anyone will have any major complaints about the quality — they will generally be pleased.

However, it’s not like your product will be perfect and unimprovable. While you may have run out of ideas of how it can be improved, your customers will likely have something to say. So look at soliciting feedback from there.

You might just find that they’ve got some awesome ideas that increase the overall quality of your manufactured goods.

Improve Training

A product is only going to be as good as the team that assembled it. If you’ve got untrained, inexperienced staff on your assembly line, then there can’t be too many surprises if you end up with an item that doesn’t quite meet modern standards. If this is the case, then the first step is to take a look at your hiring process.

Could you improve your job description and pay a little more money, in order to attract the best candidates?

Once you’ve got staff on board, make sure you’re adequately training them — the quality will improve significantly if you’re investing in your employees.

High-Quality Manufacturing

Of course, while your staff will be responsible for some of the overall quality, the actual manufacturing process will count for a lot too, as will the materials that you’re using.

Some companies try to cut financial corners by using cheaper materials, but, just as with most things in life, you only get what you pay for. You’ll pay a little more for higher-quality materials, but it’ll show in your final product.


In terms of the actual manufacturing, you’ll want to look at things like the lift-off process, which will help to prevent damage. If you’re adding enough quality controls along the manufacturing journey, then you’ll be more likely to end up with good results.

Looking Forward and Product Improvements

Finally, make sure that you’re looking forward, with your products. There are always ways to improve an item; indeed, if you don’t do it, then another company will. Dyson didn’t stop their work once they’d come out with an improved and game-changing hoover; they kept on moving forward.

Inch by inch, you’ll move your products — and thus your company — forward.