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How to Market your Business Way More Efficiently

If you have a budget then you will understand more than anyone how important it is for you to try and get the most out of your business marketing. After all, if you don’t put the work in to try and rocket your business marketing efforts then this will only come back to haunt you […]

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10 Employee Management Tips for Keeping Your Business on Track

It’s hard out there for an employer looking for qualified talent right now. Why? Because unemployment rates are hovering around 3.8% which means not very many people are looking for work. That means it’s incredibly important that you retain the team members you have since replacing them can create a whirlwind of headaches and expenses. […]

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How To Calculate Business Mileage Done and Benefit from Tax Deduction

When it comes to vehicle fleet management, there are a lot of costs to take into consideration. No matter how many vehicles a business has in their fleet, from fuel to registration fees and insurance premiums to servicing costs, vehicular expenditures can rack up to thousands of pounds per vehicle every year. However, there is […]

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10 Most Common Myths About Content Marketing

Even though most marketers and small-medium sized business owners have heard of content marketing or digital marketing, many continue to hold antiquated beliefs about its significance. There is no denying that content marketing has become a cornerstone to successful businesses today. Not only does content marketing have a positive impact on SEO and site performance, […]

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Five Eyes Want Tech Industry Leaders To Destroy Secure Encryption

It started a long time ago. People and governments have always wanted to have means for conversing in private and exchange secure messages. And when you see government officials gathering to discuss how to spy on your online communications, you see nothing new. The problem is that in the digital age you cannot spy on […]

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New Packaging Machinery A Win For Food Outlets

Packaging is everywhere, and none more so now than in the food industry. Packaging machinery used to be complicated to use and needed a lot space hence it was manufactured for wholesalers only. Of course this is no longer the case in fact, it is so ingrained in our retail culture that we don’t really […]

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Business Article: Website Performance 101

In this blog article we focus on the core areas that need your attention to make sure your website and systems are secure and performing efficiently. All businesses need to commit to looking after their website and this post is an entry level piece for business people who are non technical and perhaps a little […]

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7 Expert Design Tips For Business Promo Emails

Sometimes, in spite of your marketer’s best efforts, your business email marketing campaigns are failing to deliver the desired results. The open and click rates are not as good as you’d expect despite your superb email list so what can you do to turn the results around and secure better conversion and ROI from your […]

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4 Things to Know About Workers’ Compensation Insurance for Small Businesses

Small businesses need insurance to cover various parts of their business. Unfortunately, you can’t buy a single policy that covers you entirely. You’ll have to take out several policies, and workers’ compensation is one of them. It’s important to understand how that works when getting started. 1. Full coverage with a workers’ compensation policy is […]

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How to Spot Bad Email Habits (and What to Do Next)

Around the world, email has become a focal point of productivity. It’s our main medium of communication in business (with 270 billion emails sent per day), a staple of our personal lives, and a hub for organization and efficiency. With so much riding on your email usage, all it takes is one or two bad […]

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4 Computer Security Threats Every Small Business Needs To Be Aware Of

For most small business owners, technology is something they use to create a competitive edge. Many businesses around the country have cyber networks that they work on daily. While most business owners will reach out to professionals for computer repair Howell, they neglect to get this same professional assistance when it comes to cybersecurity. Each […]

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What’s the real cost of employee disengagement?

As a communications and engagement specialist, do you find you’re in a constant battle trying to justify your value to management? When business leaders place too much significance on numbers, leaving non-revenue generating roles under scrutiny, it can be difficult to define your worth numerically. This is especially hard when traditional metrics and KPIs that […]

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5 Rules for Handling a PR Crisis in Your Business

It doesn’t matter how hard you try to do the right thing, your business isn’t immune from experiencing the occasional PR crisis. And when you do experience a crisis, it’s imperative that you have a plan in place for handling the issue before it balloons into a bigger problem. Don’t Wait for a PR Crisis […]

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