The problem with cybersecurity is that it is often emphasized for the large firms and neglected by small businesses, with a whopping 87 percent of small business owners thinking that their firms are not at any risk of being hacked. The fact is that approximately 50 percent of small businesses are likely to be hacked. […]
B2B VS B2C Marketing: What’s the Difference?
There’s a big difference between B2B and B2C when it comes to the approach needed to generate new leads. While the end goal is ultimately the same, both sets of customers have certain ways of seeking out information before buying, as well as the actual purchase process itself. With this in mind, let’s take a […]
Continue Reading
0 Comments
Funding a Small Business: What Are Your Options?
Getting a new venture funded is one of the crucial first steps toward building a successful new business. But not surprisingly, it can be challenging, complicated, and full of twists and turns. If you know how to proceed, you’re more likely to avoid committing a costly mistake. Business Loans The first method to which most […]
Continue Reading
0 Comments
How Business Owners Can (and Should) Use Retirement Accounts
As a business owner, you won’t have access to a 401(k) plan the way most employees do. Since you’re the employer, you’re the one who has to take the initiative in setting up your own retirement accounts. Fortunately, you have many options to choose from. Defined Benefit vs. Defined Contribution First, you should learn which […]
Continue Reading
0 Comments
How AI Is Affecting Banking Services
Artificial intelligence is shaping and changing the way we interact with the world and with businesses in general. By 2020, it is estimated that at least 30% of all companies around the world will be using some form of AI in their business model. Another interesting statistic – according to recent research, up to 85% […]
Continue Reading
0 Comments
5 Easy Ways to Refresh Your Business for the New Year
The end of the year is a great time to reflect on and celebrate all your successes and triumphs you’ve had throughout the year. While doing so however, it’s also important to create a mindframe for how you’d like to see your business flourish in the new year, and which ways it can do so. […]
Continue Reading
0 Comments
How To Manage Your Business Instagram Like A Pro
With the help of Instagram, businesses of all sizes can extend their reach, engage with new customers and build a strong brand presence in the increasingly influential social media sphere. That all sounds incredibly attractive, until you consider that newcomers to the platform might be baffled by the most impactful ways to use it. Rather […]
Continue Reading
0 Comments
Meeting Expectations: Successful And Productive Business Meetings
Love them or hate them meetings are often a vital part of doing business. However, actually getting to the end of one and meeting your aims isn’t guaranteed. Luckily, you can vastly increase the probability of doing this by following the advice below. Read on to find out more. What are you aims First off […]
Continue Reading
0 Comments
Why Now Is the Best Time to Start Your E-Commerce Business?
Traditional shopping habits are rapidly changing. More consumers choose to shop online rather than travel to a store. New trends are transforming the retail landscape, as, in 2018, 4 in 10 purchases were made online, which generates almost half of the retail sales. These forecasts are beneficial for business people who are considering to start […]
Continue Reading
0 Comments
4 Errors That are Causing Business Owners to Spend More Money
Business owners continue to make money mistakes that are causing them to lose money every year. Small mistakes, easily overlooked, can quickly add up, reducing a company’s overall income and leading to lower overall cash flow. Business is challenging enough, and understanding how to save money can make a world of difference. A few common […]
Continue Reading
0 Comments
3 Motivational Sales Meeting Ideas That Will Transform Sales Performance
As you approach sales kickoff time, you’re probably putting all the final touches in place to ensure another great event — you’re finalising ideas for the theme and content, checking you have the right entertainment organised and making sure you have the speakers booked. After all, the sales kickoff meeting sets the tone for the […]
Continue Reading
0 Comments
Eco Friendly Business Premises – A Point of Difference
Businesses are always looking for a point of difference to remain relevant and grow. Being eco friendly and sustainable is more than a trend. Discerning consumers are making buying decisions based on their green friendly beliefs and therefore businesses need to do more, show commitment to zero carbon and sustainability, in everything they do, to […]
Continue Reading
0 Comments
Why It Is Important for Your Business to Understand Cloud Computing
In today’s world, businesses need to stay up to date with cloud technology in order to stay agile and remain competitive within their industry. Since cloud computing has become widely available, the weakness of traditional IT infrastructure has become more and more apparent. While many businesses are still struggling to adapt to the change, being […]
Continue Reading
0 Comments
How Technology Has and Will Change Customer Experience
Brick-and-mortar retail locations will always be a comfort for shoppers, but each year online shopping continues to take a bite out of the competition and is increasingly supplanting on-premises shopping when it comes to customer experience. But while online shopping increases in scope and popularity, the most successful businesses know having a complementary physical and […]
Continue Reading
0 Comments
7 Creative Ways to Redo Your Home Office and Increase Productivity
If you feel like your productivity is slowly decreasing and you’re not achieving what you used to, it might be time to consider redoing your office. Even though this sounds like a big undertaking, there is no need to worry, as just a few tweaks can help you accomplish this goal. Take a look at […]
Continue Reading
0 Comments
4 Reasons Why Sales is Not Customer Success
Usually, business owners start business for the flexibility it gives them, for the ability to make the money they want to make, and to reach goals which were capped when they were working at a job. Once they start the business and they begin to make sales, they believe that customer success happens when a […]
Continue Reading
0 Comments