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strategy

Little-Known Marketing Tactics Your Business Could Really Use

All business owners know that marketing is one of the most important parts of the whole procedure. As long as you have a decent marketing campaign, you are likely to be successfully drawing customer in. And as long as that is the case, your business is likely to continue growing in a healthy manner. Part […]

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cleaning

Clever Methods To Promote Your Cleaning Business

Starting a cleaning business is an excellent idea. It doesn’t cost too much to get all the equipment and resources you need. You can also provide services to both homes and offices. As long as your staff does a fantastic job, you can gain a lot of customers and make a profit.

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megaphone

Communications: Finding Your Voice As A Company

Do you know what your company ‘sounds’ like? If not, you will soon run into problems. Finding your voice as a business is not only a great way to establish yourself, but it’s also critical to your sales. Without consistency, people won’t know who you are, or what you stand for. And without the ability […]

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website

5 Reasons Your Business Needs a Professional Website

Owning your own business is an exciting venture, but with so much on your plate it’s easy to let things fall by the wayside. One thing that you don’t want to put on the backburner, however, is creating a website. It’s incredible just how much of an impact a professional looking website can have on […]

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bricks

How Brick and Mortar Stores Can Win Over E-commerce

Do you own a brick and mortar store? Are you worried about your online competition? It’s a valid concern. In June 2016, the Wall Street Journal reported over 50 percent of surveyed consumers bought more online than in physical stores. Amazon, the leader in e-commerce, accounted for 60 percent of total online sales growth in […]

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mobiletext

Multi-Channel Marketing Must Include Text Messages

Moving beyond email-only marketing to a multi-channel approach to drive more revenue from existing customers is a powerful strategy for small- to medium-size businesses (SMBs). In fact, for SMBs, targeted, multi-channel marketing is no longer just a good idea, but a necessity for growth. Marketing messages sent by text have become an important component of […]

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social-man

Marketing Strategies to Boost Your Digital Marketing Campaign

Digital Marketing is the most efficient and effective way to advertise any product or service today. It could be done either offline or online. However, the latter is way more successful, especially for businesses, companies and entrepreneurs. Marketers choose digital online marketing way more than offline due to its proven and tested results. It is […]

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advertising

Advertising Best-Practice Tips for E-commerce Websites

Advertising is usually the first way people learn about new services and companies. However, the advertising climate has greatly changed in recent years. It wasn’t long ago when websites relied on banner ads to bring them new traffic. Today, more computer users are utilizing ad-blocking software to bypass these ads. In fact, nearly 70 million […]

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food

Product Packaging: Make Yours Stand Out From The Shelves!

For a lot of business owners, packaging is a secondary consideration. They think that all the important work goes into the product itself, and that the packaging you present it in doesn’t really matter. If only things were that easy! Though you may not think it, your packaging is an extremely relevant part of your […]

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