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Top Small Business Saturday Trends For 2017

Saturday, November 25, marks the seventh annual Small Business Saturday. Created by American Express, this annual event celebrates small businesses with fewer than 150 employees. Last year, Small Business Saturday sales reached $15.4 billion, up from $5.5 billion in 2012. Prepare your business for success this year as you review top Small Business Saturday trends […]

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Packaging Design For Online Sales: Does It Matter?

Traditional barriers to entry including obstacles like price that prevent new entrants into a market no longer exist for selling stuff online. Outsourcing, third-party services, and ecommerce solutions in general encourage small business owners and entrepreneurs to grow a business online. Of course, this makes the market saturated and competitive so products need to stand […]

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Know Your Customers

If you are a business owner is it imperative that you know your customers — in more ways than one. Customers are the single most important aspect of business which is why you and your business should know yours. You need to know what they want. You need to know what kind of service they […]

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How to Improve Business Sales With Instagram

Social media is an essential tool for any business looking to build up their brand. Instagram takes the lead among other social media platforms. Sadly, some online retailers are underestimating its power in increasing business sales. Don’t be one of them. Although there’s no direct link for buyers to purchase (other than your link in […]

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How to Build Gen Next Sales Team

With the advancement in technology, increase in the pace of globalization, and rise in business competition, the need for having a dynamic sales team has become inevitable. Customers have become knowledgeable than before with the infiltration of ecommerce, that has fostered online sales through websites, sales through portals such as eBay, Amazon etc., sales using […]

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Do You Make This Big Retail Mistake?

If you own any kind of retail establishment ‘from a kiosk to a store or from a restaurant to a movie house’ you’re familiar with the cash register. Once the lights go on and the doors open, the cash register becomes the central point for almost all business activity. However, if you’re still using one […]

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