Archive | Social Media

social media has changed business

How Social Media Marketing Has Changed Business

Established businesses have gone through the biggest paradigm shift to get on board with social media in a big way and it’s because startups have proven it works and we the consumer have taken to it big time. We Are Social say 46% of worlds population are on social media and that more than 4 […]

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social media tips

How to Use Social Media to Increase Traffic to Your eCommerce Store

Every month, Amazon receives roughly 197 million unique visits to its website. Wal-Mart’s online store gets 127 million hits and eBay, though it comes in third in this particular race, still has 113 million unique visitors each month. Not too shabby. While these are the top three eCommerce sites today, which would definitely make them […]

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Using LinkedIn for business

How to Write a Persuasive Profile on 6 Popular Platforms

Not every entrepreneur has the same way with words. Some have little time for poetry; others are too verbose for their own good. No matter how you choose to express yourself, though, there’s one particular bit of written communication on which you absolutely shouldn’t skimp: your personal and/or company description. If you’re a business owner […]

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how to keep your employees

How to Use Network Science to Build your Company’s Network

Building and establishing a following for your business is about more than posting on social media and interacting with followers. The word “influencer” gets used frequently, but the reality is that people who are popular on social media are only one type of influencer that can influence your business and its ability to attract followers. […]

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person

4 Ways to Get More Social Media Followers for Your Small Business in 2018

In 2018, having a well-crafted social media presence is a crucial part of growing your small business. However, with over 50 million small businesses using Facebook alone to connect with consumers and influence their purchasing decisions, getting the attention of your target audience is more challenging than ever. That’s why we’ve put together a list […]

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brand awareness

Top 5 Advantages and Disadvantages of Social Media Marketing

When social media first came into being, no one knew the impact it would create on the society. It was originally developed as a tool for interaction among people but as it grew, businesses began gaining interest in using it to advertise their goods and services. Given how these public networking took the globe by […]

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twitter

Getting started with Twitter for business

Does your business use Twitter? If not, you could be missing out on a valuable opportunity to publicize your brand and connect with current and potential customers. Twitter hosts millions of business professionals and experts, from business magnate Elon Musk to doctor and senator Mark Green, and the global reach of this titan of social […]

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mobile website

Top 8 Social Media Marketing Tips

To make the most of your online marketing campaigns, your business needs to be a bit like an octopus with its legs sprawled out in every direction or like the roots of a large oak tree that explore every nook and cranny of surrounding terrain to take in the maximum amount of water and nutrients, […]

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Facebook

The Importance of Facebook Advertising

If you’ve logged onto Facebook recently, you have probably noticed the influx of advertisements that seem to clutter your news feed. It seems like there are now more Facebook ads than ever before, and each ad appears to cater to your specific interests. For example, if you live in or near a large metropolitan area, […]

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integrate print with social media

Integrating Social Media into Your Print Marketing Designs

Blending social media and print campaigns is something that companies are increasingly needing to learn how to do successfully to stay current with the times. Big media has caught on with live tweeting during TV shows and multiple hashtags being shown on episodes of the reality TV show Survivor to encourage interaction and opinion sharing […]

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how to keep your employees

3 Ways to Avoid Spamming Your Audience Online

There are more than 50 million businesses using a Business Page on Facebook, according to the social media giant. That’s a lot of competition. But before you begin to create a host of scheduled posts to go out at the top of each hour or spend your entire day online, you’re going to want to […]

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