Archive | Marketing

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What to Know for Your First Trade Show Exhibit

Despite the proliferation of online marketing, advertising and relationship building, participating in trade shows remains relevant for most businesses. Trades shows bring together key people from your industry, and there is the opportunity to network and also showcase what you have going on regarding new products and services. There’s also the chance to introduce yourself […]

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millennials

How are Millennials Helping Improve Customer Experience?

According to Merriam Webster, millennials are the people who were born in the 1980s and 1990s. They form the largest chunk of society now and will remain the largest until at least 2030. Therefore, they are the talking point of many important issues. They have an especially large impact on the present consumer market. Millennials […]

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analytics

Why We Should All Be Focusing on Long-Tail Keywords for SEO

These days, online marketing is the name of the game. Every company is using social media marketing, online advertising campaigns, and SEO articles to boost their products above the competition. Everyone is looking for the best way to reach the most people as possible and get the word out about their products. While it’s true […]

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6 Steps to Successful Brand Building with Unboxing

You made the sale. You shipped the order. Now, the moment of truth is here: Your customer receives the package they’ve been eagerly awaiting. But what happens next? Will your customer be delighted by what they receive? That depends in large part on your unboxing experience. If you haven’t already intentionally designed the experience of […]

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visual content marketing

How To Use Visual Content To Attract A Massive Audience

If you want to make sure that your business pops online and attracts a massive audience visual content is key. Using visual content, you can make your business more attractive, more immersive and far more interesting for customers who have countless sites they could browse if they choose to click off yours. Visual Content Types […]

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banking online

Creating a User-Friendly Website: 5 Tips that Work

Is your website user-friendly? Do you know? When is the last time you actually visited your own website? If you can’t remember – there could be a problem. The good news is, even if your site isn’t considered user friendly now, there are steps you can take to change this. Keep reading to find out […]

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team

How to Market your Business Way More Efficiently

If you have a budget then you will understand more than anyone how important it is for you to try and get the most out of your business marketing. After all, if you don’t put the work in to try and rocket your business marketing efforts then this will only come back to haunt you […]

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email marketing tips for business

7 Expert Design Tips For Business Promo Emails

Sometimes, in spite of your marketer’s best efforts, your business email marketing campaigns are failing to deliver the desired results. The open and click rates are not as good as you’d expect despite your superb email list so what can you do to turn the results around and secure better conversion and ROI from your […]

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digital marketing strategy

6 Steps To A Powerful Digital Marketing Strategy

Getting your marketing strategy right is a unique journey for every business. What works for one may not necessarily work so well for another as there are many variables at play including industry sector and type of business, yet there are steps that you can take that will help you quantify your goals and achievements […]

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Vanity Numbers for Marketing Your Business

Using a vanity number is one of the oldest marketing techniques for business owners. Vanity phone numbers are essentially phone numbers that are repetitive or easy to remember. These numbers are often toll-free and the numbers can be used to form words. Pizza restaurants, for example, can use a phone number like 1-800-PIZZA to ensure […]

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Five innovative ways to market your business

1.   Reward Loyalty When a new customer comes through the door, always say thank you. Reward them with a discount off their next purchase. Where possible get their details and send them a birthday card. Make buying in bulk worth it for them. Offer them something where the more they buy, the more they’ll save, […]

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get ahead in claims management

Will the UK have a trade deal with China after Brexit?

A no-deal Brexit seems to be becoming more and more likely, and yet, the country doesn’t seem any more prepared for it that it was back in 2016. Less than a third of businesses in the UK have formed a contingency plan in the event of a no-deal. No Deal Brexit A no-deal Brexit would […]

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