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“Passion” is an Acronym for Your Business Success

Wayne Burgan has made the word “Passion” an acronym for your business success. Wayne’s break down of the word “Passion” is below.

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Wayne Burgan has made the word “Passion” an acronym for your business success. Wayne’s break down of the word “Passion” is below. I agree with what he has written and encourage you to apply his acronym below to your own business. I have added in my own thoughts to each of the letters.

P is for “Purpose”

Your whole reason for being in business can be thought of as your purpose. Are you in business for the fame, fortune or helping people? Whatever it is your purpose is what keeps you getting up each morning even when all your effort seems to produce no results currently.

A is for “Attitude”

Michael Gerber (the author of The E-Myth) has a saying: ‘The fish stinks from the head down’. Your own attitude to your business reflects on everything from the way you treat you staff (which dictates how they treat your business) through to how you treat your customers and suppliers. Remember: Positive attitude equals positive results.

S is for “Service”

Provide outstanding service and your existing customers will talk about you to their own business associates. Nothing is more powerful in marketing than third party endorsement.

S is for “Sow”

Have you ever heard the term “you reap what you sow”? As the business owner you always need to keep learning and implementing what you have learned to your business. Never think for a second that you can rest on your current successes as failure always appears to the person who thinks that there business needs no more improvement.

I is for “Incentive”

Keep the incentives flowing to help fuel your passion. Your incentives could be financial but also the benefit you give to your staff and customers.

O is for “Ownership”

The success and failure of your business is up to you. You have no one else to blame for any mistakes you made. Own-up to all mistakes you make and then move forward. Staff and customers always have great respect for business owners who take responsibility for their actions.

N is for ‘”Never Give Up”

I cannot count how many books I have read on successful entrepreneurs who never gave up on their dreams and ultimately succeeded where others gave up. If you truly believe in what you are doing then your belief will help shape your future success.

Blog post inspired from the book “Secrets of Small Business Owners Exposed”.

WAYNE BURGAN (Cashflow Manager)
Creator of the book-keeping software, Cashflow Manager, Wayne has served on the Public Practice Committee, the South Australian Small Business Committee, and the Small Business Centre of Excellence for CPA Australia.

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