B2B

Marketing Insights: How Do B2B and B2C Marketing Differ?

You’re running Facebook Ads, promoting Instagram posts and engaging with your audiences. But you aren’t seeing the results you want in your marketing campaign, and you can’t figure out why.  If you aren’t marketing based on being a business-to-business (B2B) company or a business-to-consumer (B2C) company, you probably won’t ever see those results that you have […]

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security

4 Things Businesses Should Consider To Improve Physical Security

1000 US small business owners were surveyed in 2016; nearly 10% of them said that they had suffered from burglary or theft. Burglary or theft can cause small businesses massive financial difficulties, not to mention potential disputes with insurance providers with regards to any potential damage or cash recovery. By not having any security measures […]

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devices

3 Ways Transcription Services Can Radically Improve Your Business

There seem to be a virtually limitless number of technologies out there that promise to revolutionise the way we do business, strip out all the frustration inherent in our jobs, and turn us into productivity machines the like of which have never been witnessed in human history. It’s easy to be dismissive of these claims […]

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calculator, records

5 Benefits of Using a Pay Stubs Maker for Your Business

Having errors in your employee’s pay stubs can mean legal problems for your company. Fortunately, you can avoid unwanted legal expenses by simply following proper pay stub procedures. This is important regardless of how long you’ve been paying employees. This is why using a generator for employment pay stubs can be an asset. Check out […]

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twitter

How to Define Your Brand’s “Twitter Voice”

Your Twitter is failing, if you don’t have a strategy and strong brand image behind it. That’s where your Twitter voice comes in. It’s the strategy and tone that should flow easily through your entire profile. Want to know how to find yours? Read on below. What Is a Twitter Brand? To define what a […]

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printer

2018’s Top Resin 3D Printers

The technology behind resin 3D printing, stereolithography (SLA), has been referred to as the mother of 3D printing technologies. Operating a resin 3D printer may be more of a challenge in comparison to standard desktop 3D printers, but the quality of prints that it yields is incomparable to Fused Deposition Modelling (FDM) prints, and this […]

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Google SEO

How to Build a Strong Online Presence for Your Business

Imagine this scenario, you’ve done the hard part, getting everyone in the business on the same page and now expanding the business is top of the mind of everyone on your team. Well done! The ideas are coming thick and fast and you’re all itching to make a difference, but there’s lack of know-how when […]

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planning

If You Own A Business, You Need An Estate Plan

It’s an unfortunate fact that arguments over material possessions break out between family members when somebody dies. It’s rough when one beneficiary thinks they’re entitled to that person’s possessions and financial resources more than the others. The complexity of the situation is amplified when the deceased person owned a business. If you’ve got a family, […]

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spreadsheet

Are Payroll Software Solutions Worth it?

Managing small business payroll is not as easy as people like to make out. Usually people who talk about it have worked in the same payroll manager position for many years and are used to dealing with W-4’s, or W-9’s suitable for contractors for the IRS. However, when running a small business, learning how to […]

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mindset

How To Stay Ahead Of The Curve And Thrive

In business, surviving is not good enough. Keeping your head above water so to speak suggests your business is a disaster waiting to happen so you’ve got to change what you’re doing so your business gets a different result. Clearly if you have started the year believing your business is in ‘survival mode’ right now, […]

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finger boxes

4 Things to Consider When Creating a Business Continuity Plan

One of the biggest mistakes a business owner can make is abiding by the “it will never happen to me” rule in regards to disasters. Each year, thousands of natural disasters occur all over the country. Acts of nature like wildfires or floods can lead to a business closing for long periods of time. The […]

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businessblogs

4 Ways to Make Your eCommerce Store Grow

Setting up an eCommerce store and getting consistent sales is an exciting milestone for any business owner. But what comes next? It’s easy to stagnate and either see a drop in sales or maintain steady traffic but see no increase in revenue. Thankfully, there’s plenty you can do to drive traffic to your site and […]

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email world

Tips For Email Marketing in 2019

While new methods to market products or services are coming out constantly, email marketing has stood the test of time. Email marketing has a history that dates back decades and it shows no signs of slowing down. The effectiveness of email marketing varies from industry to industry, but it has proven to be useful in […]

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