
Posted on 15 May 2011. Tags: credibility, influencer relations
In my last post, I pointed out how professional networks online are not based on friendship and trust, but rather on the sharing of deep knowledge between participants, whether individuals or institutions. Respect and influence are good words to use to describe the outcomes of sharing knowledge within a professional social network. So is credibility.
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Posted in Social Media

Posted on 03 May 2011. Tags: social media strategy
I was reading a forum on LinkedIn recently that asked if Social Media was likely to reduce the importance of the website as a business tool. An interesting question; social media should already be an essential part of any marketing plan but could it actually usurp the trusty website? Read on…
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Posted in Social Media

Posted on 28 February 2011. Tags: Google Social Search
Google Social Search looks like a great idea. For businesses this could be an incredibly efficient and cost-effective way of accessing prospects.
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Posted in Social Media

Posted on 20 February 2011. Tags: Facebook, social media strategy
Alright you have joined facebook for business purposes and are wondering why you are not getting instant results. Well first thing you have to realize it will take time to build it up. Second is that there is definitely a facebook business etiquette that you should follow. Why is this you are thinking, let me explain it for you.
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Posted in Social Media

Posted on 17 February 2011. Tags: search engines
With search engine optimization coming into prominence these past few years, the playing field has become more level and the Davids of the business world have a legitimate chance against the Goliaths – only if the content of their website is optimized for search engines. At the core of a good content piece tailored for [...]
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Posted in Social Media

Posted on 12 February 2011. Tags: social media strategy, Social Media Trends
So how well do you do it? It’s important to keep tabs on emerging social media technologies to make sure you are investing in the right areas even if some areas not relevant immediately.
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Posted in Social Media

Posted on 10 February 2011. Tags: Cloud Computing, social media strategy, social networking
Two days of some of the most influential speakers in IT, and a room full of the top IT executives across the major verticals all talking about the impact of Cloud Computing on enterprise – that is what the Cognizant Community Conference has to offer.
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Posted in Social Media

Posted on 01 February 2011. Tags: Social Media, Social Media Engagement, social media strategy
A disengaged customer is not really a customer, or at least not a good customer. Unfortunately, few companies have implemented effective systems to gauge the level of their customers on social media. Understanding engagement measures…
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Posted in Featured, Social Media
![The Year of Social Media 2010 [infographic]](http://www.businessblogshub.com/wp-content/themes/gazette/functions/thumb.php?src=wp-content/uploads/2010/06/social_media1.jpg&w=100&h=57&zc=1&q=90)
Posted on 11 January 2011. Tags: social media facts
Very good overview of what happened in the world of social media in 2010. Has some interesting social media stats.
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Posted in Infographic, Social Media

Posted on 31 December 2010. Tags: Facebook Custom Tab, Facebook for Business, Reveal Tab
There has been many a debate for the use of Facebook Page Reveal Tabs for business with pros and cons being listed beyond the normal “Top 10″. For those of you who do not know what a Facebook Reveal Tab is let me enlighten you with this post.
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Posted in Social Media

Posted on 21 December 2010. Tags: Web Analytics Tools
This month I’ve been playing around with a bunch of different web analytics tools. As Avinash Kaushik, author of Web Analytics 2.0, states “Picking the right set of tools might be just as important as picking your friends”
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Posted in Social Media

Posted on 16 December 2010. Tags: 10 Most Powerful Tweets of 2010, Twitter
Twitter’s 10 Most Powerful Tweets of 2010
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Posted in Social Media

Posted on 15 December 2010. Tags: domain management, social media strategy, Website management
Small businesses and personal users are beginning to wake up to the power of social media. However, sometimes overlooked is the huge array of free or low cost web based services offering business applications…
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Posted in Social Media

Posted on 13 December 2010. Tags: Community software, Twitter
Last week I blogged about how to build an online community and offered a detailed process overview to help organizations get started envisioning their community.
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Posted in Social Media