Best Masterclasses for Business Owners
The key to becoming a successful business owner is understanding that constant innovation is conditioned by progress. After all, acquiring and utilizing learned knowledge has brought mankind to where it is today. For example, we now live in a world where electric cars and self-lacing sneakers are part of our reality.
But, just as you need to keep finding ways to innovate to survive in today’s business world, you also need to apply yourself to finding and embracing new tools for personal development.
Have you heard of the online streaming platform for learning, MasterClass? If not, you’re in for a surprise as it has masterclass videos from the who’s who in every popular category. For example, if you’re a foodie and want Gordon Ramsey’s input on how to serve up more satisfying food to your guests, you can click and play any time of the day. Or if you want a tennis masterclass, you can select Serena William’s video and get her thoughts on what you need to do to improve your game.
One of the most popular categories is business and there is a business masterclass on everything from, mindset, to leadership, to sales and more. Plus each ‘class’ or video is just 15 minutes in duration. You really can get your idol to give you a prep talk before a sales pitch or board meeting.
The platform gives you easy-to-consume bits of knowledge taught by experts who have not only mastered their craft but also influenced their industries to change, adapt, and expand. This online learning website, started in 2014 by David Rogier and Aaron Rasmussen, has high-quality videos and more importantly, the presenters are the best of the best in their field of expertise.
There are many successful entrepreneurs and business leaders, so, in this business blog article, we’ll keep it short and focus on the top three courses for business owners and solopreneurs. Taught by industry leaders, the three videos we have selected are sure to inspire and motivate you to become the best possible version of yourself.
Bob Iger’s Strategy & Leadership Class
No matter how small your business is, you can draw inspiration from the biggest companies in the world. Bob Iger has been at the head of Disney since 2005. During his time as CEO, he has made bold changes, risky acquisitions, and has helped the media empire increase its market capitalization value from $48.4 billion to $266.14 billion over a period of 13 years.
His masterclass is ideal for those who are looking to expand their brand. Iger shares invaluable wisdom about negotiation, brand worth, expansion, risky acquisitions, and time management. He also discusses leadership, creativity, and strategizing in a manner that will inspire you to do more while keeping in mind the things that make your business unique.
Howard Schultz’s Class on Values
The person who made Starbucks what it is today – an international name with a market cap of $94.6 billion, Howard Schultz knows a thing or two about creating a brand. But what’s fascinating about the company’s former CEO is that he came up with an idea and made it into reality despite grueling circumstances.
This is why his class on leadership is so meaningful to most small business owners – after all, new ventures are likely to run into obstacles. In this 100-minute course, Schultz discusses hardships and lack of support, teaching entrepreneurs how to lead when the going gets tough.
Even if your company is doing great, this is an excellent resource that will help you focus on your core values while leading your team through difficult times.
Sara Blakely’s Guide to Bringing an Idea to Reality
This masterclass is perfect for anyone who has a business idea but doesn’t know how to make it into an actual living.
With over three hours of content, this is one of the longest courses on the platform. You will get access to practical advice aimed at entrepreneurs directly from the founder and owner of Spanx, and #23 on Forbes’ list of America’s richest self-made women.
Blakely discusses starting and building a brand, including idea development, prototyping, production, sales, marketing, and pricing. But the most valuable aspect of Blakely’s course is her focus on encouraging small businesses to embrace rejection and turn it into their driving force.
Making the Most of MasterClass
The great thing about MasterClass is that it offers more than just business lectures. In fact, it allows users to listen to courses on any subject they can imagine – from writing to game design, ballet, and more. And yearly subscription plans offer access to topic-oriented playlists that approach the same idea from multiple angles.
For most people, this is where the platform’s true value lies. It’s a purchase you’ll find profitable in the long run, especially if you want to excel at what you do. After all, it allows you to invest in your own self-development – the core of any successful company, big or small. However do your own research before committing to a subscription.