Productivity is the key to a successful agency.
You can have a winning digital strategy and service offering, but if your employees are being unproductive and not delivering results, then your agency could be wasting money and not hitting deadlines.
A lack of motivation is the main reason behind poor employee productivity, so as an agency owner it’s your job to instil that motivation within your staff, so they want to perform well.
If you want to guarantee that productivity in your workplace or studio is at its very highest, read on to discover four interesting ways to motivate employees and improve results:
Let your staff make decisions
Giving your staff freedom can really improve employee productivity.
Nobody likes to be micromanaged as it can be perceived as a primary sign of not having faith in your employees.
By giving your staff the opportunity to work with their own methods and be flexible, then you’re showing your confidence in their abilities. When your team are given the opportunity to flourish with their own work strategy, they’ll want to be productive and prove that they were right to be trusted.
The best agency managers empower their staff by giving them creative freedom, and once you put your trust in your staff they will be able to get on with important work and you won’t have to worry yourself about it.
Get project management software
By using project management software you’re giving your team the opportunity to get sight of all key tasks and how they relate to the bigger picture.
By using this kind of software, your staff will be aware of all deadlines needed to be met in order of completing the project to its entirety.
This will help motivate your staff to meet them as it gives them a goal to work towards and they’ll be able to see the impact of not delivering their work on time.
On a positive note, they’ll also be able to see how their contribution fits in to the bigger picture and see how their achievements have impacted the whole team. Plus, with project management software, the whole company will also have visibility of these achievements.
Allow regular breaks
Spending all day sat in front of the computer for eight hour a day can take its toll on any employee.
Without regular screen breaks your staff can begin to zone out and lose focus, that’s why it’s important to re-energise them every so often.
To keep your staff motivated throughout the entire working day, encourage a five-minute screen break every hour to allow your staff to let off some steam every now and then and recharge their batteries.
Keeping yourself to yourself all day can work for some and not for others.
It can in fact be very detrimental for some workers productivity as the lack of interaction with others can lead to work to being done incorrectly.
Encourage collaboration and teamwork in your workplace so your staff can bounce ideas off each other. Some workers thrive off working in a group as it makes them feel part of a community and it allows them to connect with their colleagues on both a working and personal level.
This is one of the best ways to create a trusting bond amongst your team, and helps motivate them to work together and not let each other down.
As an agency owner, it’s always important to remember how pivotal it is to keep your employees motivated. Without a driven workforce, you could lose some of your biggest assets and see your turnover decrease with a loss of clients.