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25 May 2013
What does your email inbox look like? Does it hold just a the latest incoming messages? Or do you use it as a storage place for hundreds or thousands of email messages? If the latter, how do you ever find the message you want? And how long does it take you? In fact which of…
Posted in New Zealand
25 May 2013
Growing your email marketing list is a challenge for all new zealand businesses. How do you do it well and compliantly? We have some vital tips for replacing your email list attrition rate and growing it.
Posted in New Zealand
24 May 2013
Last night I watched Senator Orrin Hatch grill the Acting Director of the IRS, Steven Miller. During the testimony Senator Hatch claimed that Miller had “lied by omission.” This got me wondering if I had ever lied or deceived by omission. How about you?
Posted in General
24 May 2013
Achieving financial security is an aim that most people aspire to. Worrying about money causes stress, loss of enjoyment of life, and is often linked to relationship problems.
Posted in Finance, New Zealand
20 May 2013
J.C. Penney will not survive for very long because of the following 3 reasons. First, a retailer cannot lose as many customers as they have and expect to win them back anytime soon.
Posted in General
17 May 2013
Several years ago I heard a speech I still think about, so it must have been a good one. I thought about it again recently when I had a discussion with someone about “benchmarking” – which is when an organization changes its practices to better mirror those of top performers.
Posted in General
17 May 2013
Your manufacturing business is poised for growth. You’ve just won that large client your sales team have been working on for years. You’re about to enter new markets that could create unprecedented opportunities.
15 May 2013
There is a very simple way to find out if your email marketing is creating sales for your business. When you use an ESP like Mobilize Mail you get statistics per eDM (email marketing) campaign. These statistics let you know…» read more
Posted in New Zealand
14 May 2013
One of the greatest myths of wealth creation is that being as frugal as possible is the key to riches and a happy life. There are countless articles written about how to save money and become wealthy by recycling materials, making your own household cleaners, growing your own vegetables, upcycling furniture and so on.
Posted in Finance, New Zealand
10 May 2013
I interviewed Kevin Lai, Asia General Manager for Actronic Technologies (a New Zealand multinational that successfully markets electronic weighing equipment around the world) I asked for kiwi-oriented advice.
Posted in Marketing, New Zealand
10 May 2013
I recently attended the Masters Golf tournament for the first time – it was on my bucket list. The Masters is played every year at the same course - Augusta National, which is in Georgia. Augusta
Posted in General, Management
10 May 2013
It’s that time of year where you assess your heating requirements for another New Zealand winter. With so many heating products on the market it is quite a job just researching which products are ideal for my home. The Elnur Thermal Radiator has caught my eye for all the right reasons. When radiators come to. [...]
Posted in New Zealand
09 May 2013
Fair Go last night highlighted the appalling customer service Orcon provides. However one thing Fair Go did not mention is the excellent customer service provided by the Orcon team who manage the Orcon Twitter support account.
Posted in Management
07 May 2013
I think that a positive attitude comes when we are happy, when we are having fun, and when we laugh at ourselves and the situations we find ourselves in.
Posted in General
07 May 2013
If you are from the greater Boston area, you won’t forget the Boston Marathon massacre for the rest of your life. We all know people who were there and many of us know people who were killed or injured. As I look back on this time, there are three management and leadership lessons I will remember.
Posted in General
07 May 2013
Self employed people are burdened with heavy expenses to comply with Government requirements and one of these is the cost of ACC cover. For tradespeople in particular, who have a high risk of injury, the cost can be significant.
Posted in Finance, New Zealand
06 May 2013
As every seasoned investor knows, the four major classes of investment assets are cash, fixed interest, property and shares. In a fully diversified investment portfolio, cash and property usually count for a much lesser proportion than fixed interest and shares.
Posted in Finance, New Zealand
03 May 2013
Emails sent from your website or business system are called transaction emails. This blog post lets you know how your business can use our TXN – transaction emails service for your website or business systems emails. By way of acknowledgement of action taken…» read more
Posted in New Zealand
The Three Reasons J.C. Penney will not survive | posted on May 20, 2013
Case Study: How Mobilize Mail Helps Clients Keep In-touch with their Customers | posted on April 30, 2013
Orcon needs to improve its customer service | posted on May 9, 2013
Using Deviant Behavior to Change Outcomes | posted on May 17, 2013
How to be Financially Secure | posted on May 24, 2013
