The likes of Coca-Cola, McDonald’s, and Nike are some of the most successful businesses in the world for one primary reason: they know how to build brand recognition and are considered a household name because of this. If you want to become a leading player in your industry, here are six quick and easy ways […]
Picture this scenario: you walk into your office one morning to see pandemonium. Your employees are in an agitated mess, you know something is very wrong. Your IT team informs you that your company’s data is compromised. At best, a data breach will damage your reputation. At worst, you could be at risk for massive […]
In the current times where small businesses are changing rapidly, it appears that it is only the latest companies that are lively enough to gain success. This is indeed true except that entrepreneurship can, however, fuel all types of business regardless of size or age. A good example, in this case, is the Apple Company […]
It should come as no surprise that, in a world filled with qualitative technologies, food safety standards are at an all time high. This watermark, though established to keep the consumer safe, is also the result of the widespread adoption of automated technology in the manufacturing process. In short, the mass production of goods is […]
For many businesses, social media is one of the number one forms of communication and contact. Users and customers go to corporate social media pages for reviews, information and often to gauge the quality of customer service a brand offers. Needless to say, ensuring your pages show your brand in as positive of light as […]
