Does your business use Twitter? If not, you could be missing out on a valuable opportunity to publicize your brand and connect with current and potential customers. Twitter hosts millions of business professionals and experts, from business magnate Elon Musk to doctor and senator Mark Green, and the global reach of this titan of social […]
For brands that want to market themselves to a wider audience, social media is part of their marketing strategy, especially platforms such as Instagram that allow you to reach bigger audiences. This leads to bigger audiences that give you more influence, and many brands want this influence because it leads to big business. When it […]
This year, the average small business will spend $75,000 on digital advertising for their company. While this might be a drop in the bucket for a hedge fund, a small to medium-sized hair clinic should be able to see a measurable return. If you want to get more traffic to your clinic’s website, you need […]
Not everyone wants a business selling boring products so you maybe are ready to start a new business selling fashion jewelry online, especially if it’s your own and it’s time to reach a wider market. Otherwise you may have a flair or interest in it so we’ve got 7 tips for selling it online. Before […]
There are more than 50 million businesses using a Business Page on Facebook, according to the social media giant. That’s a lot of competition. But before you begin to create a host of scheduled posts to go out at the top of each hour or spend your entire day online, you’re going to want to […]
Moving your business onwards and upwards is made easier when you know which digital marketing strategies to use. There’s a lot of noise out there and marketing to achieve sales can be expensive. The good news is, any business can take advantage of today’s technology-driven world to get started and build up an enviable presence […]
Digital marketing is at the forefront of every business nowadays. If you’re looking to promote a product or service – or even just increase the public perception of your brand – then digital marketing is the way to do it. With digital marketing, you often see lots of trends that come and go with the […]
It happens to all of us: the calendar flips over into a new year and we feel the urge to remake ourselves. This is why so many of us make resolutions. Even if making resolutions isn’t your thing, we’re willing to bet that you’ve probably made at least one appointment with a doctor, shopped for […]
After spending plenty of time researching your unique business idea, you finally launch it. You created a formal business plan, raised the funds, and went through the process of setting up a legal business structure. Still, whether your idea is a brick-and-mortar business or one that’s strictly online, you won’t get far unless you get […]
Are you starting a new business and need to promote your product or service? Or are you wanting to become a social media celebrity or influencer and need more people to follow you? Social media is now full of people whose talents, celebrity and income were found through social media, and now they can not […]
Although the wedding industry is huge and brings in a lot of money each and every year, making your stamp on this industry can be hard. Especially if you’re a small business or are just starting out, it can be challenging to know how you can set yourself apart from the competition and spark the […]
Social media platforms are great places to find your audience. However, you need to understand the tricks and best ways of locating your target audience on them. It can be quite overwhelming if you are not prepared to handle the dynamics of social media. Most particularly, just focus on the social media platforms that suit […]
Blockchain has taken the industry by storm and it’s revolutionizing the way business is conducted. It’s all the rage right now. Just like any smart investor, you need to master the PR basics so that you can start on the right footing and reach the right people. Media outreach When you want to deliver your […]
Social media is one of the most popular Internet inventions that has the potential to cause massive division. Many people find great success with it and others struggle to use it effectively and therefore avoid it at all costs. Regardless of how you feel about social media, it’s here to stay and can be a […]
Social media marketing is here to stay, and the fact that it keeps evolving makes it an even more powerful marketing tool. With business competition growing every day, business owners are looking for marketing techniques that help them adapt to new changes and developments in the market, and social media offers the right platform to […]
Social media is the best venue for marketing today. Research shows that the average consumer uses social media an astonishing two hours a day. As marketers, you have to play that game, but it is a game that changes quickly. It’s also a game that you keep getting told is over: the algorithms have won, […]
