Are you targeting the right generation of spenders this year? Forbes says there is a 70% chance of a recession in 2023, and the cooling down...
Due to the loss of third-party data, social media marketing on Facebook, Instagram, and Twitter is less attractive to marketers. Today it’s a first-party and zero-party...
Email marketing is a favorite strategy with small businesses, big brands, and social media networks like Facebook and Linkedin. But it’s easy to fail at it....
The importance of digital marketing is not lost on most businesses today. It’s a dynamic and ever-changing landscape that many businesses find impossible to keep up...
Over the years, email has remained one of the best ways to communicate with clients. It’s a powerful way to raise brand awareness, promote your products,...
With your side hustle or startup ready to commence, you will need an eCommerce platform to manage your online store and sales transactions. Plus, you can...
Did you know an SMS API is a software integration interface that allows you to send short messages via code through an SMS platform? You can...
Email as a trusted communication channel still reigns supreme with consumers and businesses. While there is a lot of competition now, particularly with instant messaging apps...
Ever since the first days of the internet, companies have tried to win customers over by emailing them. Unsurprisingly, the nature of email marketing has changed...
As professionals, individuals, and customers we check our emails at least once a day but sometimes more, which is why as a business owner you should...