Having a bad reputation on social media is worse than having no reputation at all, and the old adage that “all publicity is good publicity” really...
New year, new you. Whether you’re just starting up your business’s Facebook page or looking to bolster engagement on an already established page, the New Year...
Are you currently running a business and looking for ways to find new customers? If so, you should definitely get involved in social media marketing (SMM)...
If you’re like many business professionals, you probably use LinkedIn for networking, job searching, talent hunting or searching for opportunities to form strategic partnerships. But are...
I was speaking to an old mentor the other day, who reminded me of something very important. He recently had to let go of employee that...
Taking care to choose the right name for your ecommerce book store is one of the most important things you can do to get your business...
Quality is important when you’re creating videos for social media. As you may have noticed social media videos tend to run the gamut between polished and...
An organization’s data is considered the most vital asset of any enterprise. Companies that don’t understand the value of data and why managing it is crucial...
It’s 2014, folks, and Google isn’t waiting around anymore for bloggers who can’t keep up with the changing times. “SEO” is now an outdated term and...
Social media changed the marketing game for many industries, and when it comes to app development, you are not going anywhere without an effective strategy that...
For a business of any size, blogging offers an excellent opportunity to reach prospective clients, spread awareness of your products and services and build your company...
The instant Internet access afforded by smartphones has changed the way people use search. Not tethered to computers and home networks, searchers now tap into the...
Social media presence is essential to business success. It is the most efficient way for companies to communicate with their target market and express what they...
It’s often the little things that we say that mean the most. Words can be extremely motivational and incredibly destructive. Ironically the less words we use...
As we start to integrate Social Media into our business we need to consider ways to calculate and measure the return on investment it represents.
The use of social media in digital marketing is nothing new. However, many businesses are only just opening themselves up to its power. In fact, small...
