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Tag Archives | Sales strategy

call center

Cold Calling Tactics Dubious

Not every household has a landline anymore. Household members have their mobile phones and they prefer their calls to go there instead of a shared phone. Homes that do still have the landline use it less, and no one in the household is rushing to pick up the phone when it rings, like their predecessors […]

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ziera

Toe-to-toe in tough Aussie market

Women and shoes – a love affair that knows no bounds. The pain we endure to look good in a pair of heels is enough to make any podiatrist cry. (Or maybe laugh and open another clinic.) According to a 2012 survey by department store Target, Australian women own on average 25 pairs of shoes.

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whiteboard

Grow Your Sales with a $30 Whiteboard

Need to increase sales? Afraid of missing sales goals, but not really sure how to get consistent traction on them? Last year I had this problem. Every month, or quarter, or even year, I would write down a sales goal. It would end up scribbled in a notebook, and even sometimes entered into the CRM. […]

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sale

How to Sell to Customers at a Premium

How many sales efforts do you know of that don’t claim to be about selling “value”? Finding individual sales people or whole companies that don’t boast about offering things like “value added services,” “value selling” or don’t claim to be selling “solutions” is likely to be a fruitless effort. Yet, how many of these sellers […]

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advisor

Getting The Most From Your Clients

I lose count of how many times I hear the saying “you get 80% of your revenue from 20% of your customers” and I have almost always heard it in the context of Account Managers or Sales Mangers justifying the time spent on their biggest customers.

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