Tag Archives | Sales strategy

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Top Small Business Saturday Trends For 2017

Saturday, November 25, marks the seventh annual Small Business Saturday. Created by American Express, this annual event celebrates small businesses with fewer than 150 employees. Last year, Small Business Saturday sales reached $15.4 billion, up from $5.5 billion in 2012. Prepare your business for success this year as you review top Small Business Saturday trends […]

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Cold Calling Tactics Dubious

Not every household has a landline anymore. Household members have their mobile phones and they prefer their calls to go there instead of a shared phone. Homes that do still have the landline use it less, and no one in the household is rushing to pick up the phone when it rings, like their predecessors […]

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sale

How to Sell to Customers at a Premium

How many sales efforts do you know of that don’t claim to be about selling “value”? Finding individual sales people or whole companies that don’t boast about offering things like “value added services,” “value selling” or don’t claim to be selling “solutions” is likely to be a fruitless effort. Yet, how many of these sellers […]

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