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Just about everyone reaches a point in their work life where they consider acting out that tantalising fantasy. You know – the one where you fire your uber-frustrating Hitler-type boss and set off blazing your own trail to instant riches…
If you think social media is merely a forum for sharing what you’re having for lunch or where bored housewives fritter away hours building virtual farms – and that social media has no role in business… you’re wrong.
As a business owner I am sure at some stage you will come across a form of marketing that entices you to a spectacular event promising massive rewards, including the ‘secret’ for making loads of money on the Internet.
Feeling the excitement of actually building something that people wanted and were willing to pay we obliged. Our developers spent many hours adding in features that our clients wanted. However, overtime it dawned on us that many of the features we were adding could only be used by the requesting client.
Once you set a precedent with the client that its okay to ring you out of hours to talk business or deal with an issue it becomes almost impossible to change and the client will end up abusing it.
I brought a MAC years ago because I was absolutely frustrated with Microsoft’s operating systems constantly crashing. MAC offered less features – less complexity and it just worked. But now Apple is going the way of MS and adding far too many features to their products thus slowing down a once fast OS and making […]
This is a fundamental rule that is broken by many and in my opinion dooms all businesses to failure if they choose perfection over speed to market.
I have seen startups flush with loans buy $300 chairs for all their staff, the top of the line MACs, glossy business cards, office space in the top end of town – their budget office costs grossly exceeding what little revenue comes in.
I think many people make the mistake of starting their own business with the sole intention of selling it. This sets your mind in the wrong gear which means you start missing out key considerations such as how much to invest in your business…
For example James Dyson thought his vacuum cleaner sucked – well actually that was the problem – it didn’t suck too well at all – that lead James to create what would become a revolution in vacuum cleaner design.
For me a business ‘plan’ is a guess – a ‘stab in the dark’ so-to-speak. Its a guess that you will still be doing the same thing in 1 year, its a guess that you will still have a market in 3 years, its a guess that your business partner will not have a stroke […]
I have already mentioned these two brilliant ideas on how to secure your first client(s) in my post “How do I leave my day job? The Pre-flight Checklist” but I thought they should also be within their own post for people who have already left their day job but needed some ideas for attracting clients.