Tag Archives | business marketing

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Relationships. Not Marketing

It’s really that simple. While I was in Kenya last week I met with a new friend for a few hours to discuss his need to bring in new clients. He was thinking he might need to do some marketing. I suggested he forget marketing and talk to his friends instead.

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what to look for in webhosting

Showcase goes live to a market of millions

After 13 months of planning and production, including eight months of Beta testing with a handful of high profile clients, the New Zealand based Showcase app has launched to a market of millions of business users of iPads and Android tablets all over the world. Showcase is a business tool for marketers and sales teams, […]

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Your Mother Was Wrong

Your parents, 3rd grade teacher, college professor and Giant Corporation, Inc. all have you chasing the wrong dream. It’s no wonder most people aren’t excited about where they’re going. My mother thought I was nuts when, after six years, I left the army 29 years ago.

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Don’t take advice from T-Rex

The overwhelming majority of small business advice is from people showing us how Giant Corporation, Inc. managed to free themselves from the drudgery of being small to finally become “great”. It’s time these patronizing forces understood that small business and big business are two entirely different animals.

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Open

Business as Community

We’re all supposed to think the rugged individualist is the great American way to do business. I’m a reformed rugged individualist and can tell you that if you want to build a successful business, going it alone is a bad idea. When you go to college you have all kinds of community available to you. […]

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sky rocket your business profit

It’s In The Stars!

As business consultants, we are often asked why one business succeeds and another, almost identical, business flounders. Once, feeling rather facetious, I answered: “It’s in the stars!” It was a stupid, throwaway line, of course, not intended as a serious thought. But, like many a jest, it has a kernel of truth… No, we are […]

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startup money

Why I wrote “Making Money Is Killing Your Business”

I built five businesses from the ground up. Each time in the process I found myself as a hostage of my business, never knowing how it would work out, how I would get off the treadmill, or most importantly, a firm date for when I could look forward to enjoying my business. It all seemed […]

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advantages

Why Capitalists Need to Embrace Social Entrepreneurship

Some capitalists seem to be very threatened by the idea of social entrepreneurship either because it has the word social in it (too close to socialism for comfort), or because they think they’ve always been socially responsible and this new phrase does not recognize that. It’s not new and it’s not socialism, but it is […]

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