The stereotypical used car guy focuses quickly on what he could say or do to make the sale. What emotional string can he pull? What weakness...
For many people the thought of an interview can be pretty scary. We think of interviews in terms of what we have to go through to...
If you’re spending a lot of money to develop your brand through advertising or a nifty website, you might want to rethink that. You don’t control...
It’s a myth that only certain people are creative or that you have to act in a particular way or dress as ‘creative types’ do.
The biggest problem in trying to grow a business is that we’re too busy making money. It’s not a play on words – it’s a serious...
We’ve all heard that to write a good book you need a beginning, a middle and an end. Projects, whether they are small short-term pieces of...
Retirement is a really bad, bankrupt, industrial age idea that was never a good idea in the first place. It was invented by big businesses to...
Facebook Summarized In A Diagram
Whether you’re running a business selling products to customers or delivering services to clients there will be a number of aspects of the way you operate...
Bob Parsons of GoDaddy says simply “get and stay out of your comfort zone”. I agree and would add that adults don’t learn unless we are...
If you ever want to polarise opinion in a meeting of sales managers, just start talking about psychometric testing.
Most New Zealanders will not know Richard MacManus and his flagship web site ReadWriteWeb.com
