Last week we tried to give perspective to the idea that being the classic Systems Focused owners are great business builders but aren’t such great business starters. This week we want to see why Product Focused owners start the most businesses.
One of the best things you can do when you are starting a new business is to save as much money as possible before you quit your day job.
A good business plan is absolutely necessary before you start your new business. It will aid you in getting needed finances, cooperating, vendors, loyal and knowledgeable employees …
The best way to keep customers is to give them a product they want or need, can use, and that they can get help with when they need it.
Social Media Revolution: Is social media a fad? Or is it the biggest shift since the Industrial Revolution? This video details out social media facts and figures that are hard to ignore.
Market Focused owners are just that – focused on what the market wants. They poke around and find holes in the way customers are being served and create companies to fill that need.
Web 2.0 Expo NY: Gary Vaynerchuk (Wine Library), Building Personal Brand Within the Social Media Landscape
I was at a customer appreciation event for a large telecommunications company in Beaver Creek last week. Jonny Moseley, 1998 Olympic gold medalist in freestyle skiing …
Keeping your existing customers happy is vital as a happy customer will refer new customers to you and generally its far easier to up-sell to your existing customers.
What’s the biggest issue you face in selling your products or services? Market positioning? What to say? Collateral? Bad Product/service? Too many potential customers (don’t we wish)?
Getting a good “fit” is important, but you will also need to know how to keep that relationship working once your business is going. Here are some tips for finding, and keeping, a business partner …
A lot of marketing success is just dumb luck, other times its extensive research. But once somebody hits on something that works, a Mother Duck/Duckling phenomenon kicks in. If it worked for the other guy, maybe I should try it, too. Maybe not.