Occam's Razor says that given two possible answers to a problem, the simpler one is usually right. If we applied this ancient idea to business, we'd...
All business owners know that in order to grow or even to survive they have to cultivate and nurture relationships with existing and potential clients. Why?
What most sales people and most business owners do not understand is that our job is enter other people’s worlds, not get them to enter ours;...
This discussion piece is for business owners seeking a no-frills explanation on how social media can add value to their business. So in essence social media...
