After speaking with 5 business owners today, all within the SMB market, it now seems apparent to me that a new pattern is starting to develop...
A work colleague sent me a link to the video below which spells out in a funny way the demise of advertising as we know it.
Okay, you make a great product or provide a very unique service. You’re in love with it and so are your customers. It’s a wonderful product/service....
If you ever want to polarise opinion in a meeting of sales managers, just start talking about psychometric testing.
