A marketing campaign is about more than getting customers interested in what you offer. There’s a good chance that most of your target market already likes...
Video became an important component of SEO when relevant videos started showing up in the search engine results pages (SERP). Video marketing is also quite popular...
When a new product is about to launch, it’s an exciting and interesting time for your business. But on top of the excitement, there will also...
As we move further into the future, the digital spaces we frequent evolve and entrepreneurs and small business owners must adapt their marketing plans with the...
All business owners with common sense will launch a website to represent their operation. That is the case, regardless of whether they sell products through the...
Behavioral Targeting is the process of using data about consumers’ online activities to send them relevant messages. Targeted messaging is based on the idea that if...
Search Engine Optimization, often referred to as just “SEO”, is actually a big deal. We want our websites to be featured on search engine results so...
As an entrepreneur running an e-commerce business, increasing the organic traffic visiting your site is one of the biggest challenges that you’ll face. For the most...
ECommerce has many benefits, and we’ve witnessed firsthand how digital transformation and online shopping have revolutionized how we run our businesses. Small businesses are competitive and...
Social media has exploded over the past couple of years. Gone are the days where there is just Facebook and updating your status from time to...