Archive | Marketing

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Marketing through Trust Agents

It’s almost becoming cliché to reference Zappos now days as the pinnacle leader of customer service, but what about as a source of “trust agents?” The rise of Social Media has amplified the voice of the customer so that WOM now is the tool of choice for the customer brand ambassadors.

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seo

Politics and SEO Link Building

How is it possible to connect politics and SEO link building you may ask? Well let’s take a look – political candidates are grilled on the choices that they have made in their lives.

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abroad

Location, Location… Geolocation

Traditionally, the three most important words for any brick and mortar business have been “location, location, location.” 2010 has revamped this golden rule so that “it’s all about geolocation”.

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Desk

Small Business Marketing Plan

The marketing plan of a small business reveals the ways and methods adopted to reach out to new customers and persuade existing ones to buy more of the product on offer. It contains targets and goals, and the way to reach them.

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officeexpand

You’re Targeting the Wrong People

When you start a business you get your ideas, thoughts and plans together of what you want your business to be and how you want it to run etc. One thing we do in the beginning is talk about who are target audience is and those we would like to target.

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