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Magento eCommerce Guide

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For any business, the importance of establishing yourself online is something which cannot be underestimated.

The internet is something which has become integral to society nowadays, and people use it for a whole host of different reasons. These include, but are not limited to, the following; paying bills, buying clothes, sending birthday cards, checking your bank balance, buying groceries, rearranging a postal delivery, applying for loans, and much more. Thus, if you do not establish your business as an e-commerce store online then you will quite frankly fail behind your competitors.

Open-Source E-Commerce Application

There are a whole host of different e-commerce software options you can choose to utilise today. Nevertheless, one of the most popular and well-liked platforms has to be Magento. This is an open-source e-commerce web application. It is widely utilised, with over thousands and thousands online retailers benefiting from the software, and well-known companies such as Samsung being one of them.

The Five Notable Benefits

The five main benefits associated with using Magento are as follows; affordability, user-friendly, SEO friendly, lots of add-ons and regular updates.

Cost-Effective

First and foremost, this software is one of the most cost-effective options available to businesses today. This is highly beneficial, especially considering the current economic climate.

With Magento, the only costs you are likely to incur are; the one-off hosting cost and the domain name registration cost. With regards to on-going payments, you are likely to only need to pay for the development and any extensions.

User-Friendly

Aside from cost-effectiveness, Magento is one of the easiest open-source applications to use. This is important because it means that those utilising it in your business will not require any extensive training.

SEO-Friendly

Moreover, the platform is SEO friendly, and you have lots of add ons, such as running automation scripts on Google Ads. This is highly beneficial. After all, SEO is integral to online marketing nowadays. For those who are unaware, it involves methods utilised in order to increase a business’ visibility by moving it up the search engine web page results.

The fact that Magento is compatible with SEO can reap huge rewards for your company as you can benefit from increased traffic to your e-commerce store.

Add-Ons And Updates

And finally, aside from the points mentioned, people tend to prefer this platform because there are a whole host of add-ons available. This means that it can be customised to suit you and your business. Moreover, there are regular updates, ensuring that the e-commerce store is always up to date.

How To Find Developers

If this platform sounds like something which would suit your business then you will need to find Magento developers. When searching for the best company to provide you with this service there are several things you should consider.

Experience

First and foremost, look for developers with experience.

Testimonials

In addition to this, you should also read their testimonials and take a look at their portfolio. The former is the best way to gain an honest and genuine opinion.

Portfolio

Looking at their portfolio gives you a realistic image of what the company can offer you. And finally, you should make sure that the developers can offer you backup and support after the initial installation process.

Summing Up

To conclude, Magento is one of the most popular e-commerce platforms available today. If you are looking for an e-commerce solution it is something you should certainly consider.

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