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What’s a Scrum Master and Why Do You Need Certification to Become One?

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meeting, handsAdding a scrum master certification to your qualifications can give your salary a much-needed boost.

Scrum masters generally earn about $82,556 per year. If you already have software development management skills you can boost this figure to as much as $126,317.

Are you ready to take your people skills and knack for organization to the next level? Here’s how.

What Is Scrum Methodology?

A scrum is a self-organized platform used for working in a team. The process is usually employed by software development task forces but can apply to any business project.

How it works is that each member of the team takes on a specific task to meet project deadlines. The team makes these decisions among themselves, not a specific leader or project manager.

At the outset of the scrum procedure, the team meets to discuss completion dates for each item required to complete the project. The term for these stages is ‘sprints’. Each sprint has a specific time-frame – usually a month.

During each sprint, team members hold daily scrum meetings to discuss their progress.

Procedure for Scrum Meetings

The daily scrum meeting has a time frame of only 15 minutes. During this time, each team member describes their progress as follows:

  • What they achieved the day before
  • What they aim to achieve today
  • Any impediments that they have encountered

In this way, the whole team is aware of each member’s progress and can offer help if needed.

During a scrum, there is no discussion on how to overcome these impediments. A fellow team member may volunteer to assist after the meeting, but not while it is in progress.

It’s easy to see how a scrum meeting can run over the allocated time unless the format is strictly followed.

The Role of the Scrum Master

Every scrum relies on a team the scrum master for two things. Firstly, to keep order in the scrum meetings and secondly to deliver feedback to the product owner.

A scrum master acts as an intermediary between the team and the product owner. This eliminates cross-communication and keeps the product owner informed of progress. They also ensure that inter-team communication is on par.

Scrum Master Responsibilities

Essentially, this team member acts as a servant to the team, doing everything possible to ensure that they can complete their tasks on time.

Some of their duties could include small things like adjusting the temperature in the room to optimize productivity, to big ones like ensuring the team has the technology they need to flourish.

Learning how to become a scrum master helps you to understand the team’s needs and learn how to assist them.

Does this sound like a job that suits your personality and work ethic? It’s easy to get scrum master certification in San Diego, Seattle, or wherever you are, by means of online courses.

Learn More About Business Trends

Whether you’re a business owner or employee, it pays to stay on top of the latest tricks of the trade.

Keep reading our blog to make the most of your business and career.

Any questions? Leave a comment, or reach out on social media.

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Education

How to Professionalize Your Business From Top to Bottom

customer service assistant

customer service assistant

You are quite envious of businesses that are well established in their industry. People know and respect their brand because of the decisions they have made over the years. You want your business to follow in the same footsteps, because you are ready to achieve success. You want to improve your business by professionalizing every element from top to bottom.

Whether you’re overhauling your website or taking a second look at your branding ideas, there will always be a way to upgrade your company. Take some of the following notions into account and you will be ready to improve every element of your business for the better.

Communicate Professionally

Many businesses fail miserably because they are unable to communicate professionally with potential employees, clients and external companies they are associated with. If you think your business could improve on this, there are sources that can help you out. Whether you’re trying to draft the perfect job rejection email or understand how to negotiate well with a potential, big investing client, there are certain protocols you can follow.

As soon as your company starts communicating effectively, you will see a noticeable improvement in your sales and the levels of respect that others show to your business.

Employ People With Excellent Customer Service Skills

Your business is going to thrive if you employees are passionate about what they’re doing. There is nothing more off putting than rude and unenthusiastic workers who don’t have the time of day for potential clients.

During the hiring process you need to make sure every potential candidate is fully trained in every aspect of customer service, so that you don’t have to worry about their performance during the working day. You also need to be able to trust they have the business’ best interests at heart.

As long as you trust your employees you will be able to ensure a professional business from top to bottom.

Don’t Make Marketing Mistakes

There have been many high profile marketing errors made by massive companies in the recent years. You don’t want to be involved in this sort of mess that ruins your reputation, so make sure you think carefully about every marketing choice you make during your business career. It’s always best to enlist the help of a marketing expert so that you don’t land yourself in any unnecessary hot water.

Check over the wording and concept of every campaign before you set it free into the world and you will never have anything to worry about.

Focus on Quality Over Quantity

If you are obsessed over the quantities associated with your business, you are never going to get as far as you might like to.

Focusing on the quality of your products, the quality of your social media followers and the quality of your returning customers is much more important than any of the quantities. Of course, you want to achieve huge sales and earn a tonne of money, but that’s not always the most important thing in business.

Realign your priorities and you will feel much more fulfilled and professional.

Upscale Your Website

Every super professional business has a wonderful website to go with it. If your customers are greeted with a site full of glitches and errors, they aren’t going to want to part with their hard earned money. Enlist the help of an expert web designer and they will be able to help you create a smooth and slick website to be proud of.

Respond to Queries Quickly

There is nothing more annoying than waiting around for a company to reply to your important and pressing query.

Not only does it make you feel reluctant to spend your money as a customer, but the business owner may come across as rude or ignorant. You need to learn how to reply quickly and appropriately to queries from potential customers, so that you don’t have this effect on the people who are trying to communicate with you.

Obviously, you need to take the time to find the correct response to their question, but you need to prioritize this on a daily basis. If you allow your inbox to pile up, you are going to lose a lot of custom along the way.

So instead of longing for business success, why not do something about it? You don’t have to watch other companies thrive whilst you are sitting on the back burner waiting for great things to happen. Sometimes you have to go above and beyond to attain your goals, so make some much needed changes and enjoy the results as they roll in.

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Education

The Comeback of Books: How to Make Yours Stand Out in 2019

ebook

ebookThe innovation of electronic books has changed the reading world. Now that phones, tablets and other portable devices have the option to browse and buy books, bookworms can read anywhere they go. The percentage of adults who read has shown an increase since this convenient technology has blossomed.

Publishing your book as an e-book would be the best way to catch the attention of a reader. With as much time as we spend online and the increase in mobile readers, it is a path to success especially if you self-publish. Self-publishing has led many authors to having a best seller by saving them time and energy.

Self-Publishing

As the online world continues to open opportunities through innovation of the internet, it is possible for people to learn and do things independently – things that might not have been an option before. Self-publishing is something that has become much easier with the use of the internet.

As an author it can be exhausting finding an agent and a publisher willing to give your book the time of day. Free self-publishing websites now allow self-sustaining authors to upload their stories or non-fiction online to have it published within just a couple of days. The success of it depends on the work put in before, during and after the publishing.

Preparation

The first part of making sure your book stands out is quite obviously assuring it is well written. Writing a book is way more complicated than just picking up a pencil and letting words flow out. There are techniques and processes that only the most experienced writers have perfected. But what are the chances you could learn from a best seller?

Properly preparing would also include taking classes to learn about the self-publishing process. Websites that offer online courses can be the easiest and cheapest route to getting basic information needed to make your publication’s popularity skyrocket. Veteran self-publishers often check out MasterClass for access to lessons taught by the best in the industry.

Publishing

This bold move turns an outdated and all too tedious process entirely around 180 degrees. Instead of wasting time finding a publisher, who are notorious for rejecting manuscripts without even looking at them, you can comfortably manage the editing process yourself.

The responsibility to take the steps required for publishing fall on you when you decide to do it yourself. Unlike the standard procedure, there will not be an agent involved to handle the actual process. Following the proper guidelines for self-publishing will put you in the best position to release a best selling book.

Post-Publishing

Once the book has been published and priced, your job is not over yet. You are responsible for launching the book in a way that will set it up for success. Just releasing the book online will go right under the radar while having launch promotions will make yours stick out. Hold a few days where it is on sale or free and have your team spread the word!

Utilizing supporters and fans of the book, have them write reviews or influence your book. This will help get the word out and give interested buyers a chance to see what others have thought about the book. Social media’s huge impact on marketing can also help with reaching as many readers as possible.

The key to making your book stand out in 2019 is making sure you are in charge of the whole process. Who would work harder than you, the author, at ensuring your work becomes a bestseller? That’s right, no one!

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Education

Get A New Career Without Leaving Your Own

on the job training

on the job trainingThe worry that people have when trying to find a new career, is that they’re going to have to leave their own. The problem with leaving a career that you’ve been so settled in for so long, is that you’re not too sure of what the outside working world is like. Not only that, but you’re risking a lot.

If you’re leaving your current job, you’re most likely going on the hunt for more money or a better working environment. But that’s not to say that the place where you would go to next would be able to offer this for you. Often you will find that a career is fake to begin with.

During the interview process and the first week or so, they will do anything they can do to impress you and make their company stand out, because they believe doing so will bring you into their company.

Once you’re locked in, the true colours start to come out, and you wonder why it was that you ever joined the company in the first place. But enough with that, because you don’t necessarily have to leave the company you’re working for to find a few job, and here’s how!

Train On The Job

The biggest mistake people make is aiming for a role that they’re underqualified for. Because if there’s one thing we all know that a company wants, it’s either experience or education.

Lately you will find that a lot of jobs are demanding both, which can be hard for some people who just can’t afford to drop out entirely and go back to education. But this is where the power of the internet comes in handy.

There are so many online courses that you could take that would boost your knowledge and understanding of the career that you perhaps want to go into, and give you recognised qualifications that would make you more than qualified to apply for the role. One career that’s becoming more popular at the minute is border control, because it’s just such a stable career to have, and it’s well paid.

You can take a border diploma course online that would easily put you into that spectrum of being employable, and will put you a cut above the rest of any applicants.

What’s even better, you’ll have such a good knowledge and understanding of the role and the components to it, you’ll feel more than confident to try and go for the career! The same applies for pretty much any job you can think of out there, there’s always going to be a course that can push you towards it.

Do Your Research

If you’re going to go to a new career eventually, you really need to do your research. This is where we feel a lot of people fail. They’re so desperate to get out of the role they’re in, they jump to another one that is just as bad. So, get to know the line of work that you’re going into to begin with. Know everything that the job is going to demand from you, and figure out whether you would be up for the task.

You’re going to have to be hard working as it is to cope with training in a new job, but can you handle all of the tasks that come with it? You then need to find out what it’s actually like to work for the company you’re intending to work for.

You should be able to find plenty of reviews on the internet left by staff, and if not customers.  If you find out what the level of customer service is like from there, at least you have a starting point to go on! But employees reviews are going to be the best time find if you can do.

Don’t Rush Into Anything

This is the important one. As we said, a lot of you might rush to leave the company you’re working for because you think the grass is greener on the other side, but this isn’t always going to be the case.

It might be best for you to try and progress through your own company to a role where you’re in a position of power, so that you don’t feel like you’re being bossed around all of the time.

More responsibility brings more money as well, which is always something good to go by! You have to figure out what is going to be the best decision for you financially, and mentally.

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