Tag Archive | "social media strategy"

Is social media about to make your website redundant?

Is social media about to make your website redundant?

I was reading a forum on LinkedIn recently that asked if Social Media was likely to reduce the importance of the website as a business tool. An interesting question; social media should already be an essential part of any marketing plan but could it actually usurp the trusty website? Read on…

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Posted in Social MediaComments (0)

The Biggest Marketing Mistake Big Companies Are Making

The Biggest Marketing Mistake Big Companies Are Making

Imagine you are the President of a large company that has individual sales people covering territories. How do you conduct your marketing? Do you market around your brand i.e. ‘Come do business with XYZ!’

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Facebook Business Etiquette

Facebook Business Etiquette

Alright you have joined facebook for business purposes and are wondering why you are not getting instant results. Well first thing you have to realize it will take time to build it up. Second is that there is definitely a facebook business etiquette that you should follow. Why is this you are thinking, let me explain it for you.

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Posted in Social MediaComments (0)

Are These Social Media Trends of 2011 Part of Your Strategy?

Are These Social Media Trends of 2011 Part of Your Strategy?

So how well do you do it? It’s important to keep tabs on emerging social media technologies to make sure you are investing in the right areas even if some areas not relevant immediately.

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Posted in Social MediaComments (1)

Social Media and Cloud Computing: A Call to Action for IT Leaders

Social Media and Cloud Computing: A Call to Action for IT Leaders

Two days of some of the most influential speakers in IT, and a room full of the top IT executives across the major verticals all talking about the impact of Cloud Computing on enterprise – that is what the Cognizant Community Conference has to offer.

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Designing Social Media Engagement Programs

Designing Social Media Engagement Programs

A disengaged customer is not really a customer, or at least not a good customer. Unfortunately, few companies have implemented effective systems to gauge the level of their customers on social media. Understanding engagement measures…

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Posted in Featured, Social MediaComments (0)

A Little Holiday Reading

A Little Holiday Reading

This post is from our Facebook for Business eBook which was updated and released yesterday. The guide provides step-by-step training on how to firstly create a custom tab for your Facebook Page but also how to create a Facebook Reveal Tab.

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How A Domain Anchors Your Web Based Service Suite

How A Domain Anchors Your Web Based Service Suite

Small businesses and personal users are beginning to wake up to the power of social media. However, sometimes overlooked is the huge array of free or low cost web based services offering business applications…

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What are the Worst Social Media Practices

What are the Worst Social Media Practices

Some say failure with social media is a sort of “rite of passage”…. but why not get it right the first time? Here’s a list of not-to-dos:

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Posted in Social MediaComments (4)

How to Create Social Media Soup: A Recipe for Disaster

How to Create Social Media Soup: A Recipe for Disaster

While enjoying the results of a well-planned Thanksgiving holiday dinner last week, it occurred to me that many business firms seem to spend less time developing and executing a social media strategy

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Posted in Social MediaComments (1)

10 Tips For Getting The Most Of Out Social Networks for Business

10 Tips For Getting The Most Of Out Social Networks for Business

The 10 tips below for getting the most of our social networks for business was provided by a REAL small business who successfully uses social media to add value to her business.

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Posted in Social MediaComments (2)

Millennials: Social Media and the Idea Web

Millennials: Social Media and the Idea Web

Millennials: can’t live with them, can’t run a business without them. At least, that seems to be the pervasive point of view. But no matter how you slice it, they are in the workplace and are the future of business as we know it. Their rules, their ways, will all become the new normal as boomers age out of the workplace.

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Social Media and Personal Risk Management: A Case Study on A Paris Vacation

Social Media and Personal Risk Management: A Case Study on A Paris Vacation

I am a road-warrior. You know the type – a real dyed-in-the wool, hardcore traveler. The kind who knows all the tricks of travel survival and has lots of amazing stories of world-wide adventure for work and pleasure. I have seen riots in Tahiti, floods in Belize, night markets in Thailand and have given speeches in 5 different countries in 6 days.

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Posted in Social MediaComments (6)

How Many Updates Before We Switch Off? Social Media Overload

How Many Updates Before We Switch Off? Social Media Overload

So here we are, were all connected and everything is going great. We are tweeting, we are updating Facebook and LinkedIn for all we are worth, but stop and consider this for a moment…

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Posted in Social MediaComments (6)

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