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Tag Archives | mobilize mail

welcome

How Welcoming Is Your Business?

Do you know if your business is welcoming? What first impressions is your business giving off? With email marketing you can own the first impression by delivering a well constructed welcoming eDM to all new subscribers joining your email list.

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eDM Personalisation Tips

First impressions count and you can make a good impression with your email marketing list subscribers as soon as they opt in to receive your emails. We have a couple of tips for you.

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How To Boost Landing Page Conversions

Landing pages are created to present targeted information to visitors. Often landing pages also contain forms to capture data off the visitors. How the form is presented and what you are capturing may determine your landing page conversion rate.

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Cor

eDM Conversion Rate Optimisation Tips

eDM (email marketing) analysis of measurement is often overlooked. The feedback in the form of open and click statistics is accepted without it working being utilised to improve the conversion rate of next campaign.

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Is Your Business Using CRO?

Conversion Rate Optimisation is all the rage for marketers worldwide. Conversion Rate Optimisation aka CRO is utilised by marketers to work on improving website conversion rates from existing visitors.

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amazon

Amazon’s 20th Birthday

Amazon was founded twenty years ago. Today it is the world’s largest online retailer. Foundered by Jeff Bezo it was built in a garage with his first employee Shel Kaplan. Jeff still runs the company today and now Amazon has 117,000 employees and has a market capitalisation of USD $151 Billion.

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How To Keep Your Email Subscribers

The challenge remains – how to keep your email marketing subscribers. Will the next email message result in large amount of unsubscribes? This is a real fear for marketers. There are steps your business can implement right now to slow the unsubscribe rate down.

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Convert

How To Get Your Unsubscribed Email Recipients Back

The email campaign statistic we loath to view is the unsubscribe rate and rightly so. If you’re anything like most marketers you celebrate when it’s really low. But how do you keep it low? There are actions you can take to reduce your unsubscribe rate and this will be the topic of the next blog […]

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