Tag Archive | "business strategy"

Top Tips for Creating a Successful Customer Satisfaction Survey

Top Tips for Creating a Successful Customer Satisfaction Survey

It is always a good idea to survey your customers once in a while. And there are really many ways you can do it. You can ask them as they are leaving your office or store.

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Posted in General, ManagementComments (2)

Every Business Owner Needs Two Bosses. Do You Have Them?

Every Business Owner Needs Two Bosses. Do You Have Them?

This week we we’ll talk about how to create the proper balance between the Tyranny of the Urgent – things we have to do today to make money; and the Priority of the Important – things we have to do to build a business that will make money for us.

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Posted in ManagementComments (1)

Bad Plans Carried Out Violently Many Times Yield Good Results

Bad Plans Carried Out Violently Many Times Yield Good Results

The #1 indicator of success is speed of execution. Period. Want to be successful? As Larry the Cable Guy says, “Get ‘er done.”

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Posted in General, ManagementComments (0)

What Customers Want From Your Business

What Customers Want From Your Business

Having a good product, or providing a needed service is what makes you start your own business. But unless you have figured out what customers want from your business, it will never become a great success.

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Posted in General, MindsetComments (0)

Fixing Your Marketing; Features vs. Outcomes

Fixing Your Marketing; Features vs. Outcomes

Why doesn’t your marketing work? Reason #2 – Maybe you are marketing Processes, Features, and Benefits/Results when you should be marketing Outcomes.

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Posted in MarketingComments (1)

7 Decision-Making Principles Leading us to Profitability

7 Decision-Making Principles Leading us to Profitability

Guiding Principles of a business are necessary (honesty, integrity, customer service, etc.), but there is another set of principles that help the Business Owner in particular – decision-making principles.

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Posted in ManagementComments (1)

Fixing Your Marketing; The Problem of Penguins

Fixing Your Marketing; The Problem of Penguins

Reason #1 why your marketing doesn’t work – You are using Big Business marketing rules. If you’re playing by their rules, you’re going to lose just about every time.

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Posted in MarketingComments (3)

Don’t Be a Mosquito in a Nudist Colony

Don’t Be a Mosquito in a Nudist Colony

The mosquito in the nudist colony is thinking, “I know what to do, I just don’t know where to begin.” As business owners, we might have a similar experience, either not knowing where to begin, or not knowing what to do next to take our business to maturity.

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Posted in GeneralComments (0)

What’s In Your Contingency Plan?

What’s In Your Contingency Plan?

Whether you’re running a business selling products to customers or delivering services to clients there will be a number of aspects of the way you operate that are key to your ability to function.

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Posted in ManagementComments (1)

Why Bad Plans Will Make You More Money Than Good Plans

Why Bad Plans Will Make You More Money Than Good Plans

Somebody did a study of sales people who make over $250,000 and found out that the #1 reason for their success was SPEED OF EXECUTION.

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Posted in FeaturedComments (2)

The simple things are usually the ones that make us money

The simple things are usually the ones that make us money

Occam’s Razor says that given two possible answers to a problem, the simpler one is usually right. If we applied this ancient idea to business, we’d make a lot more money.

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Posted in ManagementComments (2)

Reasons why your current marketing doesn’t work

Reasons why your current marketing doesn’t work

Most businesses today still have the old “Outbound Marketing” strategy that disrupts or imposes on people in order to get a marketing message across…

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Posted in MarketingComments (2)

Your problem is you’re really focused on making money. No business can survive that

Your problem is you’re really focused on making money. No business can survive that

The biggest problem in trying to grow a business is that we’re too busy making money. It’s not a play on words – it’s a serious problem. You’re too busy making money.

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Posted in ManagementComments (0)

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