Archive | Marketing


Use These Three Tools to Get Your Product to Market Faster?

From idea to retail merchandizing, it can take what seems like an eternity to bring your new product to life. If your product is a pharmaceutical, it will take over a decade. The reason we have a patent system is to provide the inventor with exclusivity on the idea for a long enough period of […]

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Do You Make This Big Retail Mistake?

If you own any kind of retail establishment ‘from a kiosk to a store or from a restaurant to a movie house’ you’re familiar with the cash register. Once the lights go on and the doors open, the cash register becomes the central point for almost all business activity. However, if you’re still using one […]

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The Birth and History of Real Time Bidding

The internet advertising is a typical field of expertise where buying the right ad inventory and ad space moments before a website loads on the user’s screen. Before RTB, the prices of the ad inventory were placed at a fixed rate and impressions were sold on first come first serve basis.

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Skyrocket Your Revenues in 2015 by Riding these 5 Retail Trends

If you’ve recovered from the holiday rush, it is time to take a look at what’s happening in the online retail frontier and predict the trends that are likely to play a significant role in 2015. Let’s take a look at the emerging trends of 2015 and what online retailers should arm themselves with in […]

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4 Ways to Brand Your Small Business the Easy Way

Small business owners have to wear many hats. Since their budgets are small, many of the tasks that are allocated to departments in corporations have to be performed by the business owner. This includes marketing. Branding a small business is an important step that some owners overlook because of resources or time. To get a […]

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Cyber Monday – Are You Ready?

Cyber Monday is in a few days time and it’s just a massive day of online spending. The savings are superb hence the huge buying frenzy not just in the USA but now all around the world. For Cyber Monday Rookies we have an infographic for you.

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Image by Michael Kappel, CC BY-ND 2.0

How to Make Your Small Business Look Colossal

When it comes to business, size really does matter. However, you don’t need to be big to succeed…you just need to look big. There are plenty of savvy ways you can make your small business look positively colossal. You shouldn’t feel bad about this; many businesses take this approach to get more big name clients […]

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